Robert Cole is founder of RockCheetah, a hotel marketing strategy and travel technology consulting practice. His clients consulting include global hotel brands, travel technology providers, major media groups, consumer websites, travel related service organizations and the US Government. Robert's hospitality industry experience includes serving as Corporate Director of Marketing Planning and Information Systems for Four Seasons Hotels & Resorts, heading Sabre's global hotel line of business, launching Neat Group, the first dynamic travel packaging platform, and leading global product contracting for The Mark Travel Corporation's fourteen vacation brands. He has been involved in several hospitality and travel industry initiatives, including participation in the founding interoperability committee of the OpenTravel Alliance, the HEDNA Board of Directors, and as a HSMAI Adrian Awards Platinum & Best of Show judge. Robert also periodically publishes papers for PhoCusWright, most recently on the changing dynamics of Big Data, Revenue Management, Hotel Distribution and Semantic Search. As author of the Views from a Corner Suiteblog, he diligently attempts to prove hotel & destination marketing, travel technology, quality service & profitability can peacefully coexist...Robert additionally curates the popular Travel Quote of the Day, a compendium of observations, insight, music and humor involving the world of travel.