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Press Releases: Press Releases

2016 HTNG European Conference to Present New Schedule and Pressing Hospitality Technology Topics

Friday, September 2, 2016  
Posted by: Hanna Schiller

CHICAGO (August 31, 2016) – Hotel Technology Next Generation (HTNG) announces agenda and highlights topics to be covered at the 2016 HTNG European Conference on 25-27 October at the Pullman Skipper Hotel in Barcelona, Spain.

HTNG conferences offer programs that allow attendees to stay up-to-date with new and ongoing pressing issues throughout the hospitality industry. Providing knowledge, collaboration, networking, and business development among top hospitality professionals denotes these conferences as “must-attend” events in the industry.

The 2016 HTNG European Conference agenda will be divided into two parts. The first two days will be action-packed with a general session and concurrent breakout sessions open to all attendees. On the third day, the program will conclude with a hoteliers-only session to expand upon the popular IT Leader’s Roundtable. Session topics for this conference include: 


Radical Disruption: How to Turn Risk Into Opportunity – International author, speaker, and consultant, Jonathan MacDonald, will help sort through the noise and focus on what really matters as rapid, disruptive change invades hospitality.

Dark Patterns: User Interfaces Designed to Trick People – Clearleft Ltd.’s Dr. Harry Brignull will discuss websites designed to cross the line of human persuasion in to trickery and manipulation.

The Future of Travel and Digital – Google’s Miguel Moya Porcel will explore the new digital alternatives consumers have while they travel and how environmental interaction will change.

Demystifying the Digital Marketplace – Co-founder and CEO of Kalibri Labs, Cindy Estis Green, will tackle critical issues and implications for hotels as the digital market evolves.

Managing Technology During Mergers & Acquisitions – HTNG Vendor Advisory Council Co-Chair Micah Friedman will moderate a panel of battle-worn executives who have been to the consolidation front and survived the experience. 


Other Industry-expert speakers at the conference include: 

  •  John Bell – Founder, Ajontech LLC
  • Steve Cousins – CEO, Saviokw
  • Renaud Didier – Business Engineer, Awabot
  • Micah Green – CEO and Founder, Maidbot
  • Lawrence Hall – President & CEO, IreckonU, The Americas
  • Ted Harrington – Executive Partner, Independent Security Evaluators
  • David Holman – Senior Security Consultant, Trustwave
  • Laurent Idrac – Chief Information Officer, AccorHotel
  • Dayna Kully – Co-Founder, 5thGenWireless
  • Yves Lacheret – Sr. VP Engineering Advocacy, AccorHotels
  • Saverio Panata – COO, Makr Shakr
  • Ram Parimi – Vice President, International, Social Tables
  • John Tattersfield – Vice President, IT-Europe, Marriott International
  • Jan Tissera – President International, TravelClick
  • Dick Wagner – Director, Emerging Technologies, Marriott International
  • Christian Wagner – Head of Marketing, Kathrein Werke KG
  • Mike Wrigley – Vice President, Hotel Solutions Partnership Ltd


For a full agenda and up-to-date list of speakers, please visit the HTNG European Conference page.

Conference registration is open to any full-time employee of a company who owns, manages or franchises a hotel. For all other industry participants, HTNG membership is required. Technology providers, consultants and others who are not HTNG members should check with HTNG’s membership department to ensure eligibility.


About Hotel Technology Next Generation

The premier technology solutions association in the hospitality industry, HTNG is a self-funded, nonprofit organization with members from hotel and hospitality companies, technology vendors to hospitality, consultants, media and academic experts. HTNG's members participate in focused workgroups to bring to market open solution sets addressing specific business problems. HTNG fosters the selection and adoption of existing open standards and also develops new open standards to meet the needs of the global hospitality industry.

Currently more than 400 corporate and individual members from across this spectrum, including most of the world's leading hotel companies and technology vendors, are active HTNG participants. HTNG's Board of Governors, consisting of 20 top IT leaders from hotel companies around the world, itself has technology responsibility for 3 million guest rooms. HTNG publishes workgroup proceedings, drafts and specifications for all HTNG members as soon as they are created, encouraging rapid and broad adoption. HTNG releases specifications into the public domain as soon as they are ratified by the workgroups. For more information, visit